EYE TRACKING HEAT MAP SOFTWARE

This is a tool that takes a screen-video of a userвЂ™s visit to your site. As you scroll down you can see how quickly it goes from red to blue. Before the fold itвЂ™ll be red-hot because everyone begins there. Similarly, a scrollmap uses color-coding to show you how far down your page most users go. These are displayed like lines across your site. Heatmaps also show mouse movements, otherwise known as tracking. This is sometimes called confetti reports. Using color-coding, it displays the areas that get the most clicks. Heatmaps are static displays of your site or app interface. However any website that wants eyeball stickiness can use heatmapping to help with your website decision making. When it comes to boosting ROI, heatmapping tools eliminate the guesswork regarding where and when users leave your site. Heatmap tools can pinpoint where in your funnel has the highest dropout points.Д®commerce benefits greatly from the best heatmapping tools.

EYE TRACKING HEAT MAP SOFTWARE

The ultimate purpose of heatmap software is to keep visitors on your site longer or to drive them down a conversion funnel. Using this data you can test out new layout options on your site to increase the amount of engagement. It tallies up pageviews and shows you how many clicks a link or button gets. Heatmapping software is very useful to learn what works on your site or app and what doesnвЂ™t. Heatmap tools also record user sessions so you can play back their actions. It displays things like a visitorвЂ™s mouse movements, where they click, and how far down the page they scroll. Heatmap software shows you how visitors are interacting with your website or mobile app.

Eye tracking heat map